Jim Kalbach Mapping Experiences

He is currently the head of customer success at mural, a leading visual online workspace for remote collaboration. Jim has worked with large companies, such as ebay, audi, sony, elsevier science, lexisnexis, and citrix. His latest book, the jobs to be done playbook, was launched in april 2020.

Agenda 2:00 overview 2:30 initiate 3:30 investigate 3:45 break 4:00 illustrate 5:00 align & envision 5:30 end. In this session, jim kalbach, the author of mapping experiences and chief evangelist at mural, sheds light on experience mapping and its trends. The session will alternate lectures with practical exercises, feedback group discussions, and q&a sessions.

1st session, tba (2h) during the 1st live session, jim will introduce you to mapping experiences and teach you how to initiate a diagramming project.

A complete guide to creating value through journeys, blueprints, & diagrams, by jim kalbach, which o’reilly media published in may 2016. Mapping experiences by jim kalbach september 26, 2016 no comments this is a sample chapter from the book mapping experiences: We had a chance to interview him to go deeper on what he has learned about journey maps. I’m halfway through the book mapping experiences by james kalbach.